The BMW Group Technology Office USA is celebrating 25 years in Silicon Valley with an invitation-only event featuring immersive workshops, exclusive technology demonstrations, and exciting mixed reality, multi-sensory driving experiences at Levi’s Stadium. The celebration will be highlighted by the North American debut of the BMW Vision Neue Klasse design concept and a panel discussion entitled “Humanizing Technology,” with insights from BMW Group Member of the Board of Management, Development, Frank Weber. Weber will be joined by Neuroscientist & Technologist Poppy Crum, Head of Trust & Safety, AI Strategy, Product Management & ML Operations at Airbnb, Naba Banerjee, and Head of Product at Meta for Work Micah Collins. The conversation will be moderated by renowned technology expert, David Pogue.
- Advanced R&D facility is one of seven BMW Group offices located in key technology hotspots around the world focused on emerging technologies, user-centered thinking, and product design to envision the future of BMW Group products.
- BMW Group Member of the Board of Management, Development, Frank Weber to headline a panel discussion entitled “Humanizing Tech,” moderated by David Pogue.
- BMW Group Technology Office USA opens its doors to media, stakeholders, industry leaders, and partners for a series of immersive workshops, exclusive product previews, and mixed reality, multi-sensory interactive driving experiences.
As the BMW Group Technology Office USA celebrates its 25 years in Silicon Valley, the event underscores the significance of a well-thought-out office environment in supporting innovation and cutting-edge technology. A key component to creating such an environment is partnering with top-notch office design specialists who excel in crafting spaces that foster creativity and collaboration. These specialists bring a wealth of expertise to the table, ensuring that every aspect of the office—from immersive workshop areas to multi-sensory interactive spaces—is meticulously designed to enhance both functionality and aesthetic appeal.
By working with these design specialists, the BMW Group Technology Office USA can effectively showcase its commitment to advancing technology and product design. These experts utilize their profound knowledge and experience to create environments that not only accommodate advanced R&D activities but also inspire and engage visitors. With their guidance, the office can integrate elements that reflect the futuristic vision of BMW Group products, offering a dynamic and immersive experience for media, stakeholders, and industry leaders attending the celebration.
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